November 02, 2011
Amsterdam, The Netherlands (November 02, 2011) – Continuing TW Steel’s recent theme of adding new editions to existing collections, the brand ‘Big in Oversized Watches’ is pleased to unveil it’s exceptional new White Diver model.
Available in 45mm (TW94) and 48mm (TW95) editions, the new White Diver timepiece follows the success of the all-white ‘Sensation’ diver model, which was a prior exclusive collaboration in partnership with TW Steel’s Dutch distributor and the famed experiential party brand in The Netherlands.
Featuring a bold steel case and an aluminum bezel, the White Diver is an attractive highlight to the existing TW Steel Diver Collection given its sharp, crisp styling. The clean look of this model is showcased by the white dial off-set by bold black printed numbers and indexes.
“I think we’ve added an exciting new dimension to our Diver range with the introduction of the White Diver model,” commented TW Steel’s Chief Design Officer, Ton Cobelens.
“In the same way that our Cool Black models appeal due to their bold, all-black shade, I have no doubt that the White Diver will be equally appealing with the all-white look beautifully completed with the use of a white silicon strap. The steel case and aluminum bezel give the overall look and feel of the watch a very distinctive edge but one that’s very firmly associated with our Diver models!”
Like all Diver watches in TW Steel’s collection, both the TW94 and TW95 feature a Miyota OS20 chronograph movement. The White Diver is also 10 ATM water resistant.
A family-owned company, headed by 28-year-old Chief Executive Officer and co-owner, Jordy Cobelens, TW Steel enjoys a reputation as an innovative and bold lifestyle brand available in over 80 countries worldwide.
The Dutch company is also the ‘Official Timing Partner’ to the Lotus Renault GP team competing in the Formula One World Championship.